In August last year, the business unit Rockfall Protection Products was integrated from Pfeifer Isofer AG into their parent company Pfeifer Seil- und Hebetechnik GmbH. The business unit has received a new website and new name: PFEIFER® Protective Structures. "This renaming is a further step, which is consistent with the reorientation of this fast-growing segment in order to meet the needs of our customers," explains PFEIFER® Protective Structures Manager Miroslaw Mrozik.
A clear commitment to the family brand
"With the new name, we want to strengthen our position and to communicate our commitment to protective structures against natural hazards even more actively in the international market. The renaming is also a clear commitment to the PFEIFER® brand and its values," emphasizes Mrozik. The brand affiliation is now reflected in the business unit name as well as in a wider range of products designated to this segment, thus giving customers a better overview of the range of services.
New Internet presence
You can now find out more about the Business Unit PFEIFER® Protective Structures and its variety of services on the new website: www.protective-structures.com