BAU 2017: PFEIFER attracts visitors from all over the world with new products

More than 250,000 visitors, of which 80,000 came from abroad – that is the result of the BAU 2017 in Munich. PFEIFER Wire Rope and Lifting Technology from Memmingen, presenting several product innovations at the world’s biggest trade fair for structural elements, also benefited from the increasing number of international visitors. “We spoke to customers from 43 countries”, summarizes Willem Klop, Sales Manager of the business unit for connecting and lifting systems.

PFEIFER presented several new products for connecting and lifting systems at the trade fair. The newly developed built-in concrete components and application solutions for precast concrete element construction met with the interest not only of long-standing customers, but also of local architects, engineers and dealers. “Roughly a third of the visitors came from abroad”, Willem Klop reports. Interest was shown not only by visitors from Europe, but also from Algeria, Russia, India, Korea and Mongolia, amongst others.

Six new products

The exhibited innovations of PFEIFER comprised a total of six new and revised products for the transportation, connection and securing of precast concrete elements, including special lifting points for elevator installation, column shoes and fixing systems for push-pull-props, for example.

Good atmosphere at the trade fair booth

The new PFEIFER products were exhibited in a separate booth area, together with products from PFEIFER’s sales partners H-BAU and JORDAHL. “The atmosphere at the trade fair was excellent”, says Willem Klop, clearly satisfied.

PFEIFER at the BAU 2019

The next BAU trade fair will take place from 14th to 19th January 2019 at the Munich Trade Fair Centre. The exhibition area will be extended by another two halls, increasing it to 200,000 square metres. And of course, PFEIFER will exhibit there again, as usual. Learn more about the business unit Connecting and lifting systems.

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